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If you think that the 2010 World Cup is just about four weeks of soccer, you are mistaken. In fact, it is about the three huge impacts that the event will have on South Africa. Leading up to 2010, the government has committed to a massive infrastructural investment of R485 billion and during 2010, visitors will spend over R15 billion in just 4 weeks. With half the world's population watching just the final, South Africa should see a significant increase in tourism after the event.... SO... Is your company ready?
It is estimated that the World Cup in 2010 will bring 220 000 overseas visitors to our shores, with another 180 000 coming from
Africa. There is no doubt that the 2010 FIFA World Cup is the biggest event to hit South Africa, and indeed – Africa! Besides the services and products required to ensure that this World Cup is the best ever, there will be opportunities for businesses and
organisations to network with other companies from abroad so more companies and organisations need to become aware of the significant opportunities that can arise from this huge event. By applying the right knowledge and strategies, businesses and South African citizens can make the most of 2010 and leave a legacy to our children.
Gary Bailey, well-known soccer expert, MBA-qualified professional speaker, ex-Manchester United, England Goalkeeper (including part of their team at the 1986 World Cup), and former World Cup ambassador, presents GamePlan 2010. This multi-media presentation offers valuable insight into the incredible opportunities that can arise from 2010 and is edu-taining, using actual case studies and providing understanding of FIFA, the LOC (Local Organising Committee) and government regulations. The presentation also applies strategy consulting expertise in an independent, hard hitting, strategic and practical framework that assist companies in making the most of 2010.
The presentation includes insight into strategic branding and marketing decisions which organisations can undertake, offers product and service choices, customer insights as well as human resource opportunities and threats. In a collaboration with TomorrowToday.biz, a futurist business strategy consultancy, the presentation covers industry-specific research and failures from the previous World Cups and Olympic Games
GARY REVEALS ALL IN HIS PRESENTATION
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